Definition. Cross-sectional predictability: a signal ranks assets against each other — high-signal names outperform low-signal names, market direction unknown and hedged away by the long-short construction. Time-series predictability: a signal forecasts an asset against its own history — direction itself, no hedge from construction. “Momentum works” means both claims to different papers (relative winners keep winning; assets with positive 12-month returns keep rising), and they are so different in mechanics and evidence that treating them as one is a category error with a P&L attached.

The worked example: same signal, two strategies, different worlds

Take 12-month past return on 500 stocks. Cross-sectional use: rank monthly, long the top decile, short the bottom. Every month contributes ~500 ranked observations; the market factor nets out; the classic failure is the momentum crash — the short leg (junk that cratered) rips upward in sharp reversals, delivering brutal negative skew while beta stays near zero. Time-series use: hold each asset long when its own 12-month return is positive, else flat/short. Each month contributes ~1 effective observation per regime (all 500 signals agree during broad trends — correlated bets, one bet); you carry structural beta most of the time; the failure mode is whipsaw at trend turns. Same input, different risk factory.

The evidence asymmetry follows: cross-sectional claims accumulate effective sample size fast (N assets × T periods, though cross-correlated), while time-series claims lean on far fewer independent regime episodes — a time-series result on 30 years of one index may rest on a dozen genuine trend cycles. Hold the two to different significance standards; most published time-series evidence is thinner than its t-stats look.

The checklist when a paper claims “predictability”

  • ☐ Which claim is it? Long-short-ranked = cross-sectional; own-history-conditioned = time-series. If the paper mixes constructions across tables, evaluate each separately.
  • ☐ Effective sample size computed accordingly: cluster cross-sectional stats by period; count time-series stats in regime episodes, not months.
  • ☐ Beta accounting: time-series strategies must report performance against their embedded market exposure — a long-biased trend rule “predicting” equities in a bull sample is beta with a story.
  • ☐ Crash mode identified: skew and worst-drawdown by construction — reversal spikes (cross-sectional) vs whipsaw regimes (time-series). A paper silent on its construction’s known failure mode hasn’t met its own literature.
  • ☐ Costs match the construction: cross-sectional needs shorting and borrow costs; time-series needs turnover-at-regime-turns accounting.
  • ☐ Breadth honesty: cross-sectional edges scale with breadth (many independent names); time-series edges scale with independent markets — 50 correlated equity indices are not 50 bets.

Questions to ask while reading

  1. If I hedged the market factor out of this result, what remains?
  2. How many independent episodes (not observations) support the claim?
  3. Does the paper test the same signal in the other construction — and if the effect exists in only one, does the mechanism story explain why?
  4. For ML papers: is the model predicting ranks or levels? Loss-function choice silently picks a claim type.

What our scoring captures — and misses

Our rigor scoring evaluates whether a paper’s evidence supports its claim, but the claim-type distinction itself is carried in the paper’s construction — and our archive shows the genres cluster: cross-sectional work dominates factor investing, time-series work runs through the trend and volatility literatures, and ML papers switch constructions between tables more than any other genre. When browsing hubs, read the portfolio-construction sentence before the results table; it tells you which evidence standard to load.


Companions: Momentum’s two families → · Evaluating factor papers → · Sample-size honesty →