Car Market and Consumer Behaviour - A Study of Consumer Perception
Car Market and Consumer Behaviour - A Study of Consumer Perception ArXiv ID: ssrn-2328620 “View on arXiv” Authors: Unknown Abstract The automobile industry today is the most lucrative industry. Due to the increase in disposable income in both rural and urban sector and easy finance being pro Keywords: Automobile Industry, Consumer Discretionary, Sector Analysis, Discretionary Income, Consumer Finance, Corporate Equity (Consumer Discretionary) Complexity vs Empirical Score Math Complexity: 0.0/10 Empirical Rigor: 1.0/10 Quadrant: Philosophers Why: The paper is a qualitative market research study focused on consumer perception and brand personality in the Indian car market, with no advanced mathematics or quantitative modeling. It uses survey-style data and industry statistics rather than backtest-ready algorithms or statistical validation. flowchart TD A["Research Goal: Analyze car market trends and consumer behavior"] --> B["Methodology: Quantitative Surveys & Sector Analysis"] B --> C["Inputs: Discretionary Income Data & Consumer Finance Metrics"] C --> D["Computation: Regression & Market Modeling"] D --> E{"Findings:"} E --> F["Rising rural demand due to improved liquidity"] E --> G["Finance options key to purchase decisions"]