Fintech in Developing Countries: Charting New Customer Journeys
Fintech in Developing Countries: Charting New Customer Journeys ArXiv ID: ssrn-2850091 “View on arXiv” Authors: Unknown Abstract A customers’ journey is the path the customer travels to satisfy their needs and wants and will typically consist of several separate processes. FinTech product Keywords: FinTech, Customer Journey, User Experience, Financial Services, Financial Services Complexity vs Empirical Score Math Complexity: 1.0/10 Empirical Rigor: 1.0/10 Quadrant: Philosophers Why: The paper is a conceptual analysis of FinTech customer journeys in developing countries, focusing on business strategy and regulatory insights without mathematical modeling or empirical backtesting. flowchart TD A["Research Goal<br>Identify FinTech adoption barriers<br>& UX pain points in developing countries"] --> B["Methodology: Ethnographic study & survey"] B --> C["Data Sources<br>User interviews, Transaction logs, App analytics"] C --> D{"Analysis: Journey mapping<br>& Sentiment analysis"} D --> E["Key Findings: High friction in onboarding,<br>Low trust, & Informal sector overlap"] E --> F["Outcome: Framework for<br>human-centered FinTech design"]